Erica C Pritchett


2025
 
    620 Blueberries
    97 Days
    AI&&EP
    A Toolkit For Play
    Bitmaps & Baking
    BOOK.
    BU MFA 2025 Exhibition
    Cat Nap
    Complex Concepts
    Defining Value
    Desk of ECP
    Grow
    Multiple Formats
    Neon Gummy Worm
    Observing & Nurturing
    Present & Reflect
    Survey!
    Two Times
    Typeface Design Site
   

2024

    100PLUS Exhibition
    Dimensions
    Grids
    Iterations
    Rachel
    Seventeenth Degree
    The Observer
    The Unknown
    Unseen Layers
    
             
Client Work

    Beg & Barker
    Bread Shed
    Juno Veterinary
    Rev Roots
    Thorne-Sagendorph
    Twig Fertility
    Wilder Harrier
   

Teaching
 
    App Design
           Bazart
           Linquish
           Tudo Foyu
           Ruf Luck

    Audience Journey
    Brand Into Beverage
    Daily Drawing
    Editorial
    Event Identity
    How-To Zine
    KSCGD Exhibition
    Main Character 
    Make A Scene
    Persuasive Zine
    Wizards    
   

    
    

    
   
    
   




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©2025

AI&&EP




This project explores recursion, impermanence, and intuitive making through a hybrid analog and digital process that positions AI as both collaborator and constraint. Beginning with a self-interview conducted with ChatGPT, I extracted themes such as spontaneity and impermanence, then physically disrupted printed text through water, ink bleed, and environmental manipulation. These altered fragments became the basis for analog collages built from accumulated scraps, linking the work to my broader practice of reuse and repetition. Digital recursion was introduced by repeatedly feeding completed posters into Adobe Firefly, while projection further extended the loop by layering images back onto their physical counterparts and into a French-fold book structure. The resulting publication treats process as content, emphasizing cycles of making, erosion, and reinterpretation, and reflects my ongoing interest in systems that evolve through repetition rather than control.

Read the entire process post